As a disk jockey, your ability to create a magical experience at a prom or wedding depends on much more than merely a mix tape and a boombox. While some DJs purchase all-inclusive standalone units, many buy individual components to assemble at each job location. Technology such as an mp3 player and a nice laptop are as critical for many DJs as a good turntable used to be. Modern DJs have a host of equipment options and prices from which to choose. When shopping online for this equipment, there are some important things to consider for the best shopping experience.
Find the Right Equipment
Before purchasing your equipment online, visit your local electronic store and try out equipment. At the least, you need a solid laptop, a microphone, mixer board, two turntables, equalizer, patch cables, multiple PA speakers and a set of noise-canceling headphones to get started. Discuss which equipment and brands others in the field utilize. Study them online and, if possible, view their owner's manuals to see if you can operate them. Develop your shopping list of specific brands and models.
As you begin to shop through your list, consider the online store's return policy a top priority. Given the propensity for those who buy DJ equipment to use it only one time for a special event, it is common that an online retailer will not allow returns to maintain profitability with the low margins afforded them. Other online retailers offer only store credit on returns. Some allow returns but charge a restocking fee of 15 percent or more. While this may not be a deal breaker for a serious DJ, if you are just getting your start and suspect that you may choose poorly on your initial order, choose a retailer that allows returns without such penalties.
Shipping fees are an important consideration, since many DJ tools can be heavy and expensive to ship. A large set of speakers, for instance, can require a freight company to deliver them due to size and weight. This applies to the initial shipment and any subsequent shipments for service. Consider online merchants who use brick-and-mortar retail stores at which you can exchange or return your gear. While these merchants may not repair on site, many local electronics stores send them to a central repair center for a nominal cost.
Buy from a reputable website. Check for user reviews on the website and on the Better Business Bureau website. Investigate the company through similar review websites as well. Consider repair and maintenance services offered or not offered by the site. If you cannot have the item sent to the company, verify that they list other options for service, or contact them before you buy to verify repair procedures. Buy from companies that specialize in electronics so you know you have a better chance of receiving good advice as troubleshooting becomes necessary. Use a credit card or PayPal to buy your goods, as these have buyer protection included, which may be useful in the event service isn't delivered as promised.
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